Some believe that the 'Jiffy' confusion could have something to do with another popular peanut butter: Skippy
Psychologists Neil Dagnall and Ken Drinkwater explained in an Independent article that the majority of Mandela Effect cases could be attributed to memory errors and social misinformation. However, the Mandela Effect may have more to do with human psychology. Others propose that it's evidence that time travelers are changing history. Some, like Broome, speculate that it's caused by movement between parallel universes. Nobody really knows why the Mandela Effect takes place. 'The fact that Jiffy peanut butter apparently never existed is actually traumatic for me as this product is a very nostalgic memory for me,' YouTube user bluestarr78 wrote in a comment on MoneyBags73's video. The revelation that Jif peanut butter was never really called 'Jiffy' has shocked some people Account icon An icon in the shape of a person's head and shoulders.
